In terms of cost of an ad to earnings, and how well, even a targeted ad, can hold a viewer’s attention. Have we just become numb to ads? Does targeted advertising actually yield better results?

  • ryathal@sh.itjust.works
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    2 days ago

    Ads are extremely effective in aggregate though it’s difficult to impossible to assign value to any individual ad. Targeted ads are popular because they are more directly attributable to purchases, but it’s also likely that other ads led you towards that decision as well.

    • BCsven@lemmy.ca
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      1 day ago

      I must have no interests or needs, because I have never bought anything from an ad.

      • Maeve@kbin.earth
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        17 hours ago

        I actively avoid any product seen in ads. My friend down the street falls for every gimmicky TV ad.

        • BCsven@lemmy.ca
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          14 hours ago

          Yeah, I had and have coworkers like that. One guy would have a router, then a new one would come out with claims of being faster so he’d buy that even though he was on ahitty low DSL at the time. I’m like dude your internet provider can’t send it to you any quicker, so the next level 100 mbps to 1000mbps to 2.5gig Ethernet router isn’t helping when you only have one computer and terrible download speed.

          My other coworker buys every gadget, including shakeweights lol